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The Life and Death of George Lincoln Rockwell: America’s Führer of Neo-Nazism


On August 25, 1967, America was shaken by the assassination of one of its most radical and controversial figures, George Lincoln Rockwell. Known as the “Führer” of Neo-Nazism in the United States, Rockwell’s influence on white supremacist and Neo-Nazi ideologies persists even today. The founder of the American Nazi Party (ANP) in 1959, Rockwell carved a unique and highly public path through the post-war political landscape, wielding hate and division as his tools of choice. From his early days as a naval officer to his rise as a figurehead of racial hatred and anti-Semitism, Rockwell’s life was filled with deep contradictions, dangerous beliefs, and a relentless pursuit of an America that never came to be.


Early Life and Influences: A Childhood of Contradictions

George Lincoln Rockwell was born on March 9, 1918, in Bloomington, Illinois, to parents who worked as vaudeville comedians and actors. His father, George Lovejoy Rockwell, was of English and Scottish ancestry, and his mother, Claire Schade, descended from a German immigrant father and an Acadian French mother. Their professions in show business imbued Rockwell’s early years with a sense of spectacle, perhaps an unwitting precursor to the theatrical nature of his later political life. However, his childhood was far from stable.


At just six years old, Rockwell’s parents divorced, leaving him to shuttle between his mother in Atlantic City, New Jersey, and his father in Boothbay Harbor, Maine. These years of instability would perhaps foreshadow the personal and ideological turmoil Rockwell would face throughout his life. Despite his chaotic upbringing, Rockwell pursued his education with a sense of determination, attending Atlantic City High School before attempting to gain admission to Harvard University. Denied entrance, he later enrolled at Brown University in 1938 to study philosophy. However, his academic career would be short-lived.


By the onset of World War II, Rockwell had dropped out of Brown and enlisted in the United States Navy. This decision would not only shape the next two decades of his life but would also introduce him to the order and discipline that became integral to his later political activities.


Rockwell's Navy days.

Military Career: Discipline and Radicalization

During World War II and the Korean War, Rockwell served with distinction, rising to the rank of Commander. Though his roles were largely non-combat, he proved himself a capable pilot and officer, serving aboard several ships, including the USS Omaha and USS Mobile. His time in the military allowed him to hone his leadership skills, but it also exposed him to the ideological currents that would radicalise him.


The discipline and order of military life became an ideal for Rockwell, who would later attempt to instill this ethos within the American Nazi Party. His marriage to Judith Aultman, a fellow Brown University student, and the birth of their three daughters, Bonnie, Nancy, and Phoebe, initially seemed to provide him with a stable family life. However, cracks soon appeared. His relationship with Judith deteriorated due to his increasingly authoritarian and patriarchal views. Rockwell’s deepening interest in far-right politics and anti-Semitism further strained their relationship, ultimately leading to divorce.


By the early 1950s, during his posting in San Diego, Rockwell’s transformation into a Neo-Nazi ideologue was underway. He had become an ardent supporter of Adolf Hitler, reading “Mein Kampf” and “The Protocols of the Elders of Zion,” works that confirmed his belief in white supremacy and Jewish conspiracies. These ideas, bolstered by his admiration for figures like Senator Joseph McCarthy and Charles Lindbergh, began to dominate his worldview.

The Founding of the American Nazi Party

In 1959, Rockwell took his radical beliefs to the next level by founding the American Nazi Party. This was no small endeavor. Rockwell not only adopted Nazi symbols but also styled himself as the American version of Hitler. He attracted followers by employing theatrical displays of power—uniforms, Nazi salutes, and public rallies—garnering media attention wherever he went. In a nation still reeling from the horrors of World War II, his actions were deliberately provocative, designed to shock and inspire in equal measure.

Martin Luther king Jr. confronting the leader of American Nazi Party, George Lincoln Rockwell, Alabama, 1965.

He established the ANP’s headquarters in Arlington, Virginia, where he would live, lead, and recruit for the next several years. His followers, who referred to him as the “Commander,” would undergo rigorous training and indoctrination, much like soldiers in a Nazi army. For Rockwell, this was a battle to restore what he saw as the natural racial hierarchy in America, a hierarchy where whites would reign supreme.


His virulent anti-Semitism and denial of the Holocaust—Rockwell frequently referred to the genocide of six million Jews as a “hoax”—became central pillars of his rhetoric. In his speeches, he often lauded Hitler as “the White Savior of the twentieth century” and blamed Jews for the social changes of the 1960s, particularly the civil rights movement. Rockwell saw Martin Luther King Jr. as a pawn of Jewish communists who sought to manipulate the black population in order to undermine white dominance in America.

George Lincoln Rockwell (centre) at a Black Muslim Meeting

Rockwell’s racial views were equally extreme when it came to African Americans. He saw them as inherently inferior, a “primitive” race that could not coexist with whites. Despite these views, Rockwell paradoxically found common ground with black separatists like Elijah Muhammad of the Nation of Islam, believing that the races should live separately in their own nations. He even supported a bizarre plan to resettle African Americans in a new state in Africa, funded by the U.S. government.


Rockwell’s Strategies: Media Manipulation and Shock Tactics

Rockwell was a master of self-promotion, using the media to amplify his message. Whether it was leading a “Hate Bus” to counter the Freedom Riders during the civil rights movement or staging protests against perceived Jewish influence in American culture, Rockwell knew how to command attention. His demonstrations were often staged for maximum media coverage. One infamous moment came in 1960, when Rockwell held a rally on the National Mall in Washington, D.C., attracting hundreds of followers and protesters alike. His speech, laden with racial epithets and hate-filled rhetoric, led to a riot and his subsequent arrest.


These spectacles, however, did more than shock. They helped to establish Rockwell as a figurehead for Neo-Nazi and white supremacist movements across the country. His rallies, publications, and record label, Hatenanny Records, spread his message to a growing audience of disaffected white Americans who were fearful of the changes happening in American society, especially regarding race relations.


Assassination and Legacy

On August 25, 1967, Rockwell’s life came to a violent end when he was shot by John Patler, a former ANP member. Patler, who had been expelled from the party for his alleged “Bolshevik leanings,” ambushed Rockwell outside a laundromat in Arlington, Virginia. Rockwell’s assassination was the dramatic conclusion to a life that had been defined by violence and hate.


Yet, Rockwell’s death did not spell the end of his ideology. His writings, speeches, and organisational strategies continued to inspire Neo-Nazi groups long after his demise. His influence is still felt in various factions of white supremacist movements in America today. While his legacy is one of division and hatred, it is important to remember that Rockwell’s rise was also a product of the cultural and political anxieties of post-war America. His ability to tap into fears of racial integration, communism, and cultural change allowed him to gain a following, despite the grotesque nature of his beliefs.

George Lincoln Rockwell's assassin, John Patsalos


Conclusion: A Cautionary Tale

George Lincoln Rockwell’s life is a grim reminder of how hate and extremism can take root in times of societal upheaval. He exploited the fears of a changing America to build a movement based on white supremacy and anti-Semitism, cloaking his beliefs in the trappings of military discipline and nationalism. Though he was ultimately a fringe figure, his ability to garner attention and sway followers showed the persistent dangers of radical extremism in any society.


Today, his story serves as a cautionary tale about the consequences of unchecked hate. While his life was cut short, the seeds of division he sowed continue to challenge America's commitment to equality and justice.

 

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